DealerUps Helps Auto Dealers Better Target Customers with Polk Lead Scoring Integration and Database Enhancement Services

Parayil & Mann Dealer Services Inc. (PMDS), a leading retail automotive consulting and technology provider, today announced the integration of R. L. Polk & Co.'s Lead Scoring into its DealerUps Customer Relationship Management (CRM) system. DealerUps has also added Polk's data hygiene and appending services to its system, which allow DealerUps' customers to have a more accurate customer database with regard to address, phone and email. Combined, these services are aimed at helping auto dealers better target customers and boost sales. Collaboration and Integration Provides Auto Dealers with Competitive Advantage and Potential for Increased Sales Revenues.

Levittown, NY (PRWEB) February 8, 2010 -- Parayil & Mann Dealer Services Inc. (PMDS), a leading retail automotive consulting and technology provider, today announced the integration of R. L. Polk & Co.'s Lead Scoring into its DealerUps Customer Relationship Management (CRM) system ([www.dealerups.com].

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